Headline
Currently, more and more city governments are implementing cultural branding strategies to build and highlight the unique character of their cities. Culture, which is crucial in urban development, shapes local identity and economy, promoting social cohesion and sustainability.
In the end, strengthening Betawi culture is not only the responsibility of the government but also of the community. With cooperation among all of us, Betawi culture will remain vibrant, get stronger, and become an integral part of Jakarta’s identity as the global city..
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